Prescription diets – how they work

Prescription or therapeutic veterinary diets are quite different from your run of the mill pet food. These diets are designed to treat specific medical conditions and in some cases may form the only treatment for a patient’s condition. These diets have gotten alot of attention recently; many people mistake prescription diets to mean the food…

Fresh foods for pets: is it better?

The latest trend is fresh foods for pets, particularly the type that is available as a subscription, getting delivered to your door on a recurring basis. More and more pet owners have asked me about these products and if they are good quality, so I thought we should take a deep dive into this new…

When more isn’t more: nutrient excesses

Giving your pet an extra “boost” of nutrients or feeding a diet that “exceeds” the AAFCO requirements might sound amazing in theory, but did you know you could actually be doing your pet harm? Nutrient excesses can be just as damaging as deficiencies. With the rise of supplementation and pet owners being encouraged to add…

Fillers in pet food – and why they arent a thing!

What is a filler and does pet food actually contain “fillers”? Certain ingredients often get blamed for being of low nutritional value and simply filler ingredients. A filler is something that contains no nutritional value and is added to create bulk in the diet. In pet food, this actually doesn’t exist. Everything included in pet…

Natural isn’t always best

This week, I was flooded with questions and concerns from clients worrying about feeding an “unnatural” diet to their pets. Some had been told by unqualified laypeople that they were doing something ‘bad’ or ‘wrong’ by feeding their pet a complete and balanced commercial diet, because it wasn’t natural. Unfortunately, some of these pets became…

Researching pet foods: What to look for

“Is this a good food? What should I feed my pet?” I get asked these questions all the time, and it’s far more complicated than picking up a bag of food! Many clients base their opinion of a food or what to feed their pets on the marketing tactics that are designed to attract owners…

Investigating Ingredients

An ingredients list can be confusing, overwhelming and scary for many consumers if you don’t know what those words or ingredients actually mean or their actual definitions. It’s fast becoming a marketing ploy for companies to use their ingredient list to sway owners to purchase their product, by simplified, “dumbed down” ingredients lists and scaremongering…

Pet food marketing buzzwords: sorting fact from fiction

When looking at a bag of pet food, it’s so easy to get overwhelmed with the amount of persuasive marketing and trendy buzzwords slapped on the package. So many pet owners come to me with pre-conceived ideas of the best food to feed their pet, that are based on marketing tactics and human nutrition, rather…

Feeding puppies, great and small

One of the biggest decisions you will make as a new puppy owner is what to feed your pet. In my opinion, there isn’t anything more important than considering a diet that will provide all the necessary nutrients to support your pet’s growth and avoid serious health consequences in the long run. When assessing a…

Vegan pets – is it safe?

Can my dog or cat eat a vegetarian or vegan diet? It’s a common question that doesn’t necessarily have a simple answer. Usually owners wish to feed a vegan or vegetarian diet because they themselves are vegetarian or vegan and feel uncomfortable feeding meat or animal products to their animal whether for moral reasons or…