Pet food misinformation: why you aren’t a bad pet parent

You're not a bad pet parent. Read that again. You are doing the absolute best you can with the information you have available to you right now. And if you're making mistakes and you don't know it yet - that's okay, that's how we learn and do better. But you are not a bad owner. … Continue reading Pet food misinformation: why you aren’t a bad pet parent

The top 5 pet nutrition mistakes you’re making

There are many reasons you've chosen to feed the way you do, but could you be unknowingly be making mistakes when it comes to your pet's diet? With a wealth of information online, we try to reconcile and integrate these hints and tips from a variety of sources to try and do the best for … Continue reading The top 5 pet nutrition mistakes you’re making

Everyone’s an expert in animal nutrition

There's a common misconception that veterinary professionals don't know anything (or very little) about animal nutrition and that self-professed 'experts' are who you should be asking for nutrition advice. Let's break it down - who are the real experts and what do their titles mean? How much study have they done in animal nutrition and … Continue reading Everyone’s an expert in animal nutrition