Why I don’t recommend raw diets

I am asked more frequently about the raw diet than anything else, especially on the internet. It is a hot potato with many passionate opinions online, however I believe it's vital that clients can make an informed decision before deciding to feed this incredibly complex and risky diet to their pets. The FDA, WSAVA, AAHA, … Continue reading Why I don’t recommend raw diets

Investigating Ingredients

An ingredients list can be confusing, overwhelming and scary for many consumers if you don't know what those words or ingredients actually mean or their actual definitions. It's fast becoming a marketing ploy for companies to use their ingredient list to sway owners to purchase their product, by simplified, "dumbed down" ingredients lists and scaremongering … Continue reading Investigating Ingredients

Pet food marketing buzzwords: sorting fact from fiction

When looking at a bag of pet food, it's so easy to get overwhelmed with the amount of persuasive marketing and trendy buzzwords slapped on the package. So many pet owners come to me with pre-conceived ideas of the best food to feed their pet, that are based on marketing tactics and human nutrition, rather … Continue reading Pet food marketing buzzwords: sorting fact from fiction

Vegan pets – is it safe?

Can my dog or cat eat a vegetarian or vegan diet? It's a common question that doesn't necessarily have a simple answer. Usually owners wish to feed a vegan or vegetarian diet because they themselves are vegetarian or vegan and feel uncomfortable feeding meat or animal products to their animal whether for moral reasons or … Continue reading Vegan pets – is it safe?